What is an online press release for a book?
An online press release is a short, news-style announcement published online. It introduces a book through a timely, relevant angle and gives context about the author, rather than simply announcing that the book exists.
What makes a good book press release?
A relevant angle connected to the book, the core idea explained in plain language, context about the author and a tone suited to the subject and audience. It avoids broad, unsupported claims.
Where is a book press release distributed?
Your release is published and distributed online so readers, media and search engines can find it, with the channels and deliverables agreed before launch.