Turnpage Global

Book trailers

Introduce your book through video

A book trailer can bring together audio and visual elements to offer a concise introduction to your story. Turnpage Global works with authors and publishing professionals to shape a trailer that highlights a book and gives prospective readers a reason to learn more.

A considered approach

Book Trailer Services

A book trailer can bring together audio and visual elements to offer a concise introduction to your story. Turnpage Global works with authors and publishing professionals to shape a trailer that highlights a book and gives prospective readers a reason to learn more.

01

Shape the story for a short format

A trailer is an invitation into your book, designed to leave viewers wanting to read more. It starts with the idea, atmosphere or question you want them to take away.

  • Identify the book’s central premise or mood
  • Choose the details that best invite curiosity
  • Keep the introduction focused and easy to follow
02

Bring words and images together

Audio and visuals can help set a tone and make a book’s introduction more immersive. The creative direction should fit the work and the readers you hope to reach.

  • Consider how imagery can reflect the book’s subject
  • Use sound to support the intended tone
  • Keep the author and title clear within the presentation
03

Consider how the trailer will be used

A trailer may serve as one element of a broader book-marketing effort. Think about where it could appear and how it can complement other ways you present the book.

  • Explore online sharing as a possible promotion option
  • Align the trailer with your existing author materials
  • Use it to introduce the book across relevant communications
04

Plan a brief before production

A clear starting brief helps establish the purpose and direction of the trailer. Discuss the book, intended audience, and creative preferences before deciding on an approach.

  • Share the book’s title and a short description
  • Explain the audience you want to engage
  • Discuss the tone and key ideas you want represented

Questions

Frequently asked questions

What is a book trailer?

A book trailer is a short video that combines audio and visuals to introduce a story. It is an invitation into the book, giving prospective readers a reason to learn more.

What makes an effective book trailer?

A clear focus on the book's central premise or mood, details chosen to spark curiosity, sound that supports the tone and an author name and title that are easy to read.

Where can a book trailer be used?

A trailer can be shared online, on social media and on an author website, and it works best as one part of a broader book marketing effort.

Your next chapter

Let’s discuss your book trailer

Tell us about your book and what you would like a video introduction to convey. We can discuss the creative direction and whether a trailer fits your wider marketing plans.

Start a conversation